Wilds.io is a great pvp game but there is almost no point in having clans other than the title. A group of people vs AI/monster type thing would be a very great way for current Wilds.io players to want to play with friends. A PvE would encourage the players to recommend the game to friends to enjoy working towards a common goal together. A campaign with rewards of bones, gold and other rewards would be a great incentive to recommend friends to the game. This would spice up the game a lot and really engage the players getting bored of simple pvp, bro wars and arena matches. A PvE mode could be added on to later if the players seem to like a short intro. I think most people would love some sort of this.
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